Since the COVID-19 pandemic forced most countries to enforce lockdowns and limit movements, most people have been forced to work from home and cancel their plans for holidays and travel in general. According to the European Union, the tourism economy may decrease by 70%. Still, amid all the uncertainties, virtual travel within Europe remains possible. Due to the strict movement measures put in place, a couple of digital platforms are providing online tours as well as live-streamed content. This is to make it easy for you to travel to Europe again. Below are ways you can travel to Europe via virtual fashion.
Step into Sicily via Dolce & Gabbana
Dolce and Gabbana have invented a virtual boutique experience platform. It enables you to explore one of the most inventive 360° virtual tours in a boutique. The best thing about this virtual tour is that it’s available in most of their boutiques across the world.
To shop for some incredible pieces to spark your Sicilian fantasies, you can check out YOOX’s Dolce and Gabbana selection, for example. This way, you can have Sicilian inspired designs and Italian craftsmanship delivered right to your door while having a virtual store experience, online shopping services and expedited shipping.
Visit Copenhagen via Ganni
Based in Denmark, Ganni thrives with Copenhagen’s casual and straightforward culture. This brand has been cult-followed for years by Scandinavians. It represents everything that is Danish culture and represents the amazing personality of Danish women.
Every piece from Ganni is designed with a purpose in mind, first for Danish women that can be applied to women all over the world, done in incredible materials.
Follow Influencers Based in Fashion Capitals
Milan always offers an unimaginable dose of glamour in the fashion world, regardless of the season. Italian fashion is an ideal mix of new and old, thanks to the iconic designers at the industry’s helm. Therefore, Milan-based fashion reflects a perfect blend of contemporary cool and traditional luxury.
Besides offering some of the best pizza and pasta in the world, Italy is also home to some of the best-dressed prominent influencers. Each with their own diverse styles and limitless fresh outfit ideas. Think of fashionistas like Gilda Ambrosio, or Chiara Ferragni, for example. You can follow them and countless others on popular social media platforms like Instagram to see virtual fashion every day.
Watch Fashion Films
The fashion world is regularly seen as an ideal world where everyone is thin, beautiful and has fantastic outfits. In addition to this flashy side, the fashion industry has an unwanted side, filled with competition, pressure and anguish.
The combination of anxiety and glamour ensures that the fashion industry is ideal for beautiful yet dramatic cinema often based on true stories. Consider watching some of the best fashion films like the Devil Wears Prada, Saint Laurent, Funny Face, etc.
Lastly, while we cannot do a lot of the things we used to do prior to the Coronavirus pandemic, the advancement of technology still lets us experience the fun and allure of fashion through online tours, social media platforms and film.
- Written in conjunction with Mary Johnson
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